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The 2012 North Pole Expedition

The 2012 North Pole Expedition was undertaken and sponsored by Per Ardua to support the Royal Scots Dragoon Guards’ Soldiers and Families.
Simon Hearn (Per Ardua, CEO), and son Alex Hearn (also in the insurance industry as Founder of Slipcase), began with training in Minnesota, where they were really put through their paces practicing hauling their kit, plunging into minus 20 degree icy water, followed by a swift run to the sauna!
The expedition itself began with an early morning start, after camping on a frozen lake amidst stunning scenery and sunrises.
The entire team of polar explorers, alongside Simon and Alex Hearn, were ecstatic to reach the North Pole and to have raised funds for the Royal Scots Dragoon Guards’ Soldiers and Families.
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The Team
Pulling-a-pulk1
Pulling a pulk
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Minus 20 degrees
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A run to the sauna
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Camping on a frozen lake
Early-morning-start
Early morning start
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Triumphant!
  • Bosses’s Bash 2017
  • The London Marathon 2016
  • The London Marathon 2015
  • On board the HMS Belfast – Per Ardua Associates Strategy Day
  • The 2012 North Pole Expedition
  • Kilimanjaro 2010 expedition – Sponsored by Per Ardua for The Samaritans
  • The London Marathon 2015
  • Insurance Non-Executive Director Forum
  • The Churchill War Rooms
  • Monte Carlo Rendez-Vous over the years
  • The Battlefields of Waterloo
  • Christmas 2013
  • Per Ardua’s Fifth Birthday
Kilimanjaro 2010 expedition – Sponsored by Per Ardua for The Samaritans On board the HMS Belfast – Per Ardua Associates Strategy Day

Contact

Per Ardua Associates Ltd
Level 14
Tower 42
25 Old Broad Street
London
EC2N 1HQ

+44 (0) 20 7856 5000

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